This article looks at all the initial steps to get up and running with Memberships in GoodCRM, from installation, to configuration and onwards.
Setting up memberships
Installing Memberships
If you don't already have the Memberships add-on installed, go ahead and install it from the App Store.
1. Access the App Store from the top-right menu
2. Navigate to Memberships and click Install
Follow the steps and Memberships will be available in your CRM 🙌
Accessing Membership Settings
Access your membership settings from the Tools & Settings section.
1. Access Tools & Settings from the top-right menu
2. Navigate to Memberships
3. You'll need to complete a number of items before you can use memberships
To add your payment settings, please refer to: Connecting your payment providers
To configure your email settings, please refer to: Email template settings
To add a membership plan, please refer to: Creating membership plans
Once all of the above have been completed, you should see a full set of green ticks:
Add membership links to your website
Once your core membership settings are in place and your have four green ticks, you will see the Sign-up and Member management links.
You will need to add these two links to your website. One link for members to sign up and one for members to manage their memberships.
Customising your membership settings
There are various settings you can change to customise your memberships.
Always remember to click Save after changing your settings.
Notification Settings
The first setting in the Settings section allows you to specific an email address to be notified when a membership begins. Use this to notify a staff member of new sign-ups, plan changes and cancellations.
Form Settings
Next we can choose the forms our member will fill in when they sign-up or edit their profile.
You may wish to use the same form for sign-ups and profiles, but you might prefer some fields to only be filled in upon sign-up and then not updated later, in which case you can use separate forms and omit these fields from the profile form. To add / edit these forms, head over to Tools & Settings > Forms.
These forms will be used by default for all membership plans, however, you can override this on a plan-by-plan basis in the Membership Plan settings.
Terminology
By default the terms Member and Memberships are used in GoodCRM. But you can change these to refer to things like Friends, Supporters, Subscribers, etc.
Sign-up Page Content
You can alter the text that appears on your sign-up page and the heading that appears above your list of membership plans. To see where this text appears, click on your sign-up link towards the top of your Membership Settings page.
Thank-you Page Content
You may also change the heading and content displayed after a member signs up. The member will also be sent an email after sign-up which you can personalise too – see below.
Customising Member Emails
Emails are only sent to members who have an active Card or Direct Debit payment method set up via GoodCRM, with the exception of Activation emails.
Emails are sent to Members at various times. For members paying by other methods, you must send notifications and reminders. See later section.
Activation Email
This is sent to all members when they join. It provides a link for them to ‘activate’ their membership. Activation just means setting a password for their membership and there isn’t an issue if they do not complete this step.
Renewal Email
This is sent to members on an annual membership roughly two weeks before their renewal is due. It reminds them that their renewal is coming up and gives them a link to make changes to their membership or Payment Details.
Lapsed Email
This is sent to members after their renewal date if we haven’t been able to take payment. This is sent one week after their payment was due and each month until cancellation. Members who update their payment details whilst they are lapsed are charged the membership fee and can continue as members.
Cancellation Email
This email is sent when a membership is cancelled. Members who ‘rejoin’ after cancellation start a new membership and will incur any one-time setup fees.
By default we cancel memberships which have been lapsed for four months. If you wish to change this schedule, please contact support.
For each of the emails listed above, you can add your own content to personalise the messages for your organisation and processes.
Click into the box for each email type to preview the email that will be sent.
Plan Settings
Within Plan Settings you can change what happens if the prices of a plan changes and allow members to change their membership plan.
Automatically Update Subscriptions
If this setting is on then existing GoCardless and Stripe Subscriptions will get automatic price increases if you change the price of your Membership Plans. Price increases will take affect at the next renewal date. Members may receive emails from Stripe or GoCardless as soon as you change plan prices.
Important: If you are changing the amount someone pays, you must notify them of the price change at least 10 working days before the price change takes effect.
Allow Plan Changes
This setting only appears if Automatically Update Subscriptions is on.
If on, members will be able to change their plan via their membership home-screen.
Please note: the member’s plan will change immediately, but their price change will only occur at their next renewal date. It is up to you to raise any pro-rated charges with the member.
If you have specified an email for New Member Sign-up notifications, this email will be notified of the plan change.
Payment Settings
Offline payment methods
Enable this option if some of your members will make payments outside of GoodCRM.
Please note that this option requires a lot of manual work, you need to log payments and send reminders etc manually – though we’ll provide reports to help with this. We recommend only turning this option on if you cannot avoid doing so!
Donation Settings
If you have the Online Donations functionality on your account, you can register membership fees as donations, and optionally collect GiftAid declarations for them.
Please ensure you understand what counts as a donation and what you can claim GiftAid on. Read more here: https://www.gov.uk/guidance/gift-aid-what-donations-charities-and-cascs-can-claim-on#membership-subscription
Don’t forget to press Save and all of your membership settings are complete.